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Welcoming Isabelle Ball to the AT Superstore Team!

5th March 2025, 1 minute read
Carly Clark
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We’re thrilled to welcome Isabelle Ball as our new Business Development Executive at AT Superstore!

Now in her third week with us, Isabelle has been busy getting to know our customers, suppliers, and the wider team as she settles into her role.

With a strong background in helping businesses grow through software solutions, Isabelle brings a wealth of experience and enthusiasm to AT Superstore. She is passionate about expanding our product portfolio and supporting our mission: to reduce the confusion around assistive technology and make it easier for people to access the tools they need to live with confidence.

Outside of work, Isabelle is currently training for the Berlin Marathon in April and enjoys baking and reading in her spare time. She also speaks French fluently! How cool is that?!

Isabelle Ball, Business Development Executive

What Isabelle Has Learned So Far:

  • How our products help real people in their daily lives and the challenges they face when accessing assistive technology.
  • Meeting our fantastic suppliers to learn about the different types of assistive technology solutions we offer and how they compare.
  • The day-to-day workings of AT Superstore, from operations to customer support.

Next week, Isabelle will be heading to Liverpool to support our wonderful partner, The Brain Charity, at their annual Head Matters event. This year’s event is focused on showcasing technology, and we’re excited to see how assistive technology can continue to empower individuals and improve lives.

We’re delighted to have Isabelle on board and look forward to seeing the positive impact she will make.

Be sure to say hello if you see her at an event or get in touch to discuss how we can support your assistive technology needs!

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Isabelle Ball, Business Development Executive